Kayban - Creator of Bio3Gaurdian

After reviewing a number marketing companies, we found Identity Creative the best choice for our company. Their great service and professionalism was exactly what we hoped for as a new start-up company. Natalie Potter is extremely efficient & professional with an enthusiastic personality to match. Together with Craig Edwards and the team, their brilliant expertise helped us to promote our new product, especially with strategic planning, brand concept development and testing through to packaging. Their attention to detail, along with being contactable at all hours is commendable and we enjoy an excellent working relationship. We would recommend the Identity Creative team for all companies big or small.

Frank Palermo – Director 


SunSpray - 24hour Tanning Salon

“The team at Identity Creative really understands our business and have been a pleasure to work with. The process of creating a new brand through initial consultations, design, development, focus group testing and delivery was managed with professionalism and passion. Our website is crucial to our business and the end result by Identity Creative is stunning. The process was responsive and engaging and a beautiful design was delivered in a timely manner with excellent communication and suggestions throughout. If you need experienced, knowledgeable, marketing experts for your project, make sure you have Craig and Natalie at Identity Creative on your team”
Dermot Boyle - Owner SunSpray 24Hr Tanning Salon



We started working with Identity Creative having become disillusioned with disappointing and overpriced design from our previous designers. We have been delighted with the results from Identity Creative in terms of creativity, consistency of quality, communication and timeliness. The team at Identity Creative have been a pleasure to work with and have given us excellent outcomes at a very reasonable price. They come with our highest recommendation. 

Terry Smit - CEO Go West Tours 



Identity Creative have been a real one stop shop for us. From designing and producing our prospectus through to creating hosting/maintaining our website, we have not had to worry about a single thing. They have gone over and above with the quality of work, met our near impossible deadlines and always found the most cost effective solution for us.
Jason Murrell - Altius Mining Limited



Dear Craig, I am writing to say a BIG THANK YOU for the fantastic innovative designs you have created for our websites, sales coaching and HR manuals. When we started designing our manuals 18 months ago we believe we did a fairly good job with them, however we knew there was room for improvement with a graphic designer. Craig you have raised the bar so much with your creativity and taken our profile and programs to another level. Your professionalism and patience with us has been fantastic as we are a very demanding customer who is looking for the professional presence in market place. Since I have been demonstrating our new look of coaching manuals, our customers and potential customers have given us fantastic feedback and want to enrol in our classes. You have given us a point of difference with our branding material and I cannot thank you enough as our pricing seems too cheap with the quality of products we are now presenting them with. If you are considering using Identity Creative's services and you are unsure of his workmanship, please visit our website and have a look at the content he has come up with. If you are still unsure please give me a call and will discuss the difference of where we were to where we are now!

Colin Wilson (CEO Key Business Advisors) www.keyba.com.au



"It has been an absolute pleasure working with Craig Edwards (Identity Creative). He is a true professional and skillful graphic artist who understands every aspect associated with graphic design. He assisted me with every stage of the creative process whilst developing the overall look and feel of my website. The end result was better than I could have imagined. An absolute joy to work with, a friend and business ally for life".

Simonne Santana (CEO Love me and Leave me) www.lovemeandleaveme.com



I would highly recommend Identity Creative as they have continually produced work of a very high standard in a professional manner and always ahead of time.  Identity Creative has completed a number of projects for me including:

  • DVD cover design
  • Book cover design
  • Stationary design
  • Logo design
  • Brochure design
  • Web site development

Identity Creative is extremely helpful and resourceful as he continually works with me to find applications to assist me with my multimedia requirements in the development of my website and social media.  They have repeatedly got me out of trouble, by picking the pieces of up of others peoples lack of professionalism, resulting in poor quality work and incomplete projects.  Most recently www.Websitedesignbusiness.com.au designed and developed two separate websites in a period of 5 days after I had been waiting 3 months for others. Identity Creative is the only graphic design & web design business I would be confident handing my jobs over to from now on.




When we came to Identity Creative we already had some limited branding and marketing collateral, but it lacked cohesiveness and clarity, and was sending an inconsistent message to our clients. Craig has helped us to streamline our brand – from our website right through to our business cards, to provide a simple, consistent and clear message that is instantly recognisable in the marketplace. Thank you Craig for your advice, expertise and fantastic customer service. You have given our business the presence it deserves.

Will Shacklock (Master Your Mind) www.masteryourmind.net.au



We have utilised the services of Craig Edwards and Identity Creative for our web design, collateral and stationery design over the past 3 years and find the service to be very responsive and more than meeting our requirements. Identity Creative also hosts and maintains a personal website for the writer and this service has been equally reliable and prompt.

Darren Underwood (CEO Business Finance Solutions P/L)



As General Manager of AATKings Melbourne Day Tours I have been dealing with Craig at Identity Creative for over 4 years. In this time Craig has been able to provide fresh and innovative ideas, artwork and printing costs for our needs at Melbourne Day Tours. On a personal note I have also been associated with Craig in developing an idea for the Victorian Tourism Industry for roughly 3 years. From this a live active website has been built. This site is soon to be launched, but already has gathered great support and popularity. Website: www.virtualvictoriaonline.com.au I have passed Craig’s company name and contact to many friends and business associates and have no hesitation in recommending his Graphic/Website ability, creativeness, knowledge and ethics in business trading.
Don Angus  www.visitvictoriainvideo.com.au